{"id":115,"date":"2023-11-07T13:03:04","date_gmt":"2023-11-07T13:03:04","guid":{"rendered":"https:\/\/www.zenk.com\/ip-it-and-competition\/"},"modified":"2026-10-29T10:57:50","modified_gmt":"2026-10-29T10:57:50","slug":"ip-it-and-competition","status":"publish","type":"page","link":"https:\/\/www.zenk.com\/en\/areas-of-competence\/ip-it-and-competition\/","title":{"rendered":"IP, IT and Competition"},"content":{"rendered":"\n
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Competition & Intellectual Property
\u2013 Specialized Attorneys for Industrial
Property and Competition Law<\/h1> <\/div>\n<\/div>\n <\/div>\n
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Contact Persons<\/p> <\/div>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n

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Optimal Positioning in a Competitive Market<\/strong><\/p> <\/div>\n<\/div>\n\n

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In today\u2019s increasingly competitive environment, distinguishing your brand is crucial. Our firm supports you in developing and protecting your brand strategies through the registration and enforcement of intellectual property rights. Core competencies also include trademark management and drafting and negotiating licensing and usage agreements.<\/p> <\/div>\n<\/div>\n\n

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Comprehensive Trademark Law Services<\/strong><\/p> <\/div>\n<\/div>\n\n

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We create tailored strategies to protect your business names, brands, and designs. Our services include national, European, and international trademark registration, as well as representation in opposition, invalidity, and cancellation proceedings. In cases of infringement, we enforce your rights quickly and efficiently, managing all deadlines and formalities.<\/p> <\/div>\n<\/div>\n\n

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International Network<\/strong><\/p> <\/div>\n<\/div>\n\n

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Our expertise extends beyond Germany, supported by a global network of specialized attorneys. Together, we implement national trademark registrations and protect your rights abroad.<\/p> <\/div>\n<\/div>\n\n

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Copyright Expertise<\/strong><\/p> <\/div>\n<\/div>\n\n

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We advise both creators of intellectual works and their contractual partners on copyright issues. Services include drafting licensing agreements and enforcing rights against plagiarism or contract breaches, ensuring that creative works are legally protected.<\/p> <\/div>\n<\/div>\n\n

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Legally Compliant Advertising Strategies<\/strong><\/p> <\/div>\n<\/div>\n\n

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We develop your advertising strategies, review the feasibility of claims and packaging, and propose legally secure alternatives. In disputes, we represent your interests comprehensively and develop effective defenses against warnings or preliminary injunctions.<\/p> <\/div>\n<\/div>\n\n

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Competition Law Advice<\/strong><\/p> <\/div>\n<\/div>\n\n

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In antitrust law, we advise on horizontal and vertical agreements as well as merger controls. We represent you before German and European competition authorities and provide staff training.<\/p> <\/div>\n<\/div>\n\n

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Protection of Intellectual Property<\/strong><\/p> <\/div>\n<\/div>\n\n

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We develop comprehensive strategies to protect business names, trademarks, designs, and technical inventions. Services include registration, management, and defense of your intellectual property rights.<\/p> <\/div>\n<\/div>\n\n

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IT and E-Commerce Law<\/strong><\/p> <\/div>\n<\/div>\n\n

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We provide legal support across all areas of IT and e-commerce law, including software licensing and contract drafting, taking into account complex legal frameworks and business realities.<\/p> <\/div>\n<\/div>\n\n

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Unfair Competition<\/strong><\/p> <\/div>\n<\/div>\n\n

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We advise on advertising campaigns and product designs from the concept phase to develop legally secure and attractive concepts. In the event of rights violations, we enforce your claims efficiently and defend you against unfair competitive practices.<\/p> <\/div>\n<\/div>\n <\/div>\n

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Contact Persons<\/p> <\/div>\n<\/div>\n\n

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\n\t\t\t\t\tLink<\/span><\/a>\n\t\t \t\t
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\n\n\t\t\t\t\"Andreas\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Andreas L\u00fctzen<\/strong><\/p> <\/div>\n<\/div>\n\n

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\n\n\t\t\t\t\"Prof.\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Prof. Dr. Stefanie Hartwig<\/strong><\/p> <\/div>\n<\/div>\n\n

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\n\n\t\t\t\t\"Stephan\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Dr. Stephan Sch\u00e4fer<\/strong><\/p> <\/div>\n<\/div>\n\n

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\n\n\t\t\t\t\"Dr.\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Dr. Lisa Feuerhake<\/strong><\/p> <\/div>\n<\/div>\n <\/div>\n

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\n\t\t\t\t\tLink<\/span><\/a>\n\t\t \t\t
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\n\n\t\t\t\t\"Dr.\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Dr. Christian Freudenberg<\/strong><\/p> <\/div>\n<\/div>\n\n

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\n\t\t\t\t\tLink<\/span><\/a>\n\t\t \t\t
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\n\n\t\t\t\t\"Dr.\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Dr. Carsten Oelrichs<\/strong><\/p> <\/div>\n<\/div>\n\n

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\n\n\t\t\t\t\"Sonja\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n <\/div>\n\n\t\n\t\n\t<\/div>\n
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Sonja Schulz, LL.M.<\/strong><\/p> <\/div>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n","protected":false},"excerpt":{"rendered":"

Competition & Intellectual Property \u2013 Specialized Attorneys for Industrial Property and Competition Law<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":35,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"iawp_total_views":0,"footnotes":""},"class_list":["post-115","page","type-page","status-publish","hentry","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"builder_content":"

Competition & Intellectual Property
\u2013 Specialized Attorneys for Industrial
Property and Competition Law<\/h1>\n

Contact Persons<\/p>\n

Optimal Positioning in a Competitive Market<\/strong><\/p>\n

In today\u2019s increasingly competitive environment, distinguishing your brand is crucial. Our firm supports you in developing and protecting your brand strategies through the registration and enforcement of intellectual property rights. Core competencies also include trademark management and drafting and negotiating licensing and usage agreements.<\/p>\n

Comprehensive Trademark Law Services<\/strong><\/p>\n

We create tailored strategies to protect your business names, brands, and designs. Our services include national, European, and international trademark registration, as well as representation in opposition, invalidity, and cancellation proceedings. In cases of infringement, we enforce your rights quickly and efficiently, managing all deadlines and formalities.<\/p>\n

International Network<\/strong><\/p>\n

Our expertise extends beyond Germany, supported by a global network of specialized attorneys. Together, we implement national trademark registrations and protect your rights abroad.<\/p>\n

Copyright Expertise<\/strong><\/p>\n

We advise both creators of intellectual works and their contractual partners on copyright issues. Services include drafting licensing agreements and enforcing rights against plagiarism or contract breaches, ensuring that creative works are legally protected.<\/p>\n

Legally Compliant Advertising Strategies<\/strong><\/p>\n

We develop your advertising strategies, review the feasibility of claims and packaging, and propose legally secure alternatives. In disputes, we represent your interests comprehensively and develop effective defenses against warnings or preliminary injunctions.<\/p>\n

Competition Law Advice<\/strong><\/p>\n

In antitrust law, we advise on horizontal and vertical agreements as well as merger controls. We represent you before German and European competition authorities and provide staff training.<\/p>\n

Protection of Intellectual Property<\/strong><\/p>\n

We develop comprehensive strategies to protect business names, trademarks, designs, and technical inventions. Services include registration, management, and defense of your intellectual property rights.<\/p>\n

IT and E-Commerce Law<\/strong><\/p>\n

We provide legal support across all areas of IT and e-commerce law, including software licensing and contract drafting, taking into account complex legal frameworks and business realities.<\/p>\n

Unfair Competition<\/strong><\/p>\n

We advise on advertising campaigns and product designs from the concept phase to develop legally secure and attractive concepts. In the event of rights violations, we enforce your claims efficiently and defend you against unfair competitive practices.<\/p>\n

Contact Persons<\/p>\nLink<\/a> \n \"Andreas\n

Andreas L\u00fctzen<\/strong><\/p>\nLink<\/a> \n \"Prof.\n

Prof. Dr. Stefanie Hartwig<\/strong><\/p>\nLink<\/a> \n \"Stephan\n

Dr. Stephan Sch\u00e4fer<\/strong><\/p>\nLink<\/a> \n \"Dr.\n

Dr. Lisa Feuerhake<\/strong><\/p>\nLink<\/a> \n \"Dr.\n

Dr. Christian Freudenberg<\/strong><\/p>\nLink<\/a> \n \"Dr.\n

Dr. Carsten Oelrichs<\/strong><\/p>\nLink<\/a> \n \"Sonja\n

Sonja Schulz, LL.M.<\/strong><\/p>","_links":{"self":[{"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/pages\/115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/comments?post=115"}],"version-history":[{"count":22,"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/pages\/115\/revisions"}],"predecessor-version":[{"id":4450,"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/pages\/115\/revisions\/4450"}],"up":[{"embeddable":true,"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/pages\/35"}],"wp:attachment":[{"href":"https:\/\/www.zenk.com\/en\/wp-json\/wp\/v2\/media?parent=115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}